Transform Differently: Less complexity, more impact in 2025
Last year taught me something profound: strength isn’t in complexity – it’s in clarity.
For 20+ years, I helped CEOs transform their organisations through traditional consulting. £2,000/day fees, quick solutions, and teams of experts dropping in to “fix” problems. But something was missing.
Take a client I worked with in the past. They needed to launch a challenger bank and were focused on systems, products, and profitability. Instead of bringing in a large team for a quick fix, we took a different approach. We built their internal capabilities, developed their people, and created sustainable change. The result? Not just a successful IPO but a team capable of driving continuous growth.
Here’s what I discovered: lasting transformation happens when we focus on people first.
It’s simple, really. When you put people at the heart of transformation, everything else falls into place. Your systems improve because your teams understand them. Your processes work because people own them. Your culture thrives because it’s built on authentic relationships.
This realisation led me to Transform Differently.
Your superpowers matter
Using the RAFT framework (Relationships, Actions, Feelings, Thoughts), I help leaders and organisations identify and leverage their unique strengths:
- Relationships: Build the right connections for growth
- Actions: Turn insights into measurable impact
- Feelings: Create positive, sustainable change
- Thoughts: Develop clarity and strategic focus
How we can work together
Whether you’re looking to transform your organisation, develop your leadership capabilities, or accelerate business growth, I offer three focused ways to help:
- Strategy & transformation: People-centered business evolution
- Operational excellence: Building sustainable capabilities
- Digital & technology evolution: Human-first digital transformation
Let’s connect and explore how you can transform differently in 2025.
Looking forward to our conversation,
Craig
P.S. Want to learn more about the RAFT framework? Connect with me on LinkedIn, where I share weekly insights on people-first transformation.
